yuu THE MAN

If you are one of the 1.5 million yuu members in Singapore, you have Sng Ren Yeong to thank. He is the Managing Director of Temasek’s AI Strategy and Solutions.

During his tenure as CEO at minden.ai, a Temasek-backed tech venture, he led the creation of the yuu rewards programme.

Ren Yeong and team enlisted the help of Phua Chu Kang (aka Gurmit Singh) in a highly viral ad campaign. He also personally promoted the yuu app to shoppers in Cold Storage and Giant.

With such dedication, it is no wonder the app gained 1 million members after just 100 days. Great job, Ren Yeong! yuu THE MAN!